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November 2007 Volume 2, Issue 3

In This Issue


·  Anatomy of a Great Training Catalog

·  Create Engaging Webinars with Audience Polling 


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Anatomy of a Great Training Catalog


By Mercy Ehrler of AdVanced Design & Communications
 
Why is it that the most profitable training companies typically have the best catalogs?

It’s no accident. They put a lot of time and effort into strategizing cover imagery and messaging, how to group and order courses, and selecting promotions that complement best-selling offerings.

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Create Engaging Webinars with Audience Polling


By Tim Sosbe of TrainingIndustry, Inc.
 
Webinars and other virtual online events are becoming more than just a rage.

Webinars were once a nice informational tool; today they’re an integral thread in the training fabric. Webinars are becoming more and more relied on by both training suppliers and training providers as a way to reach widespread audiences.
 

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